EVERY EURO INVESTED
MUST PAY
YOU BACK.
You invest in online advertising but the results don't follow? You feel like you're burning your budget without knowing what works? We transform every euro spent into measurable results. Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads — our certified team manages your campaigns with one single goal: maximize your return on investment.
DOES THIS SOUND FAMILIAR?
If you recognize yourself in any of these situations, you're in the right place.
Your advertising budget is being wasted
You invest hundreds or thousands of euros every month in advertising, but you don't really know what it brings in. Clicks pile up, invoices too, but clients don't follow. You feel like you're feeding the platforms without any concrete return.
Your targeting is imprecise
Your ads reach the wrong people. You attract the curious rather than buyers. Your audience is too broad, too vague, and your campaigns generate unqualified traffic that never converts. Every flawlesslevant click is money thrown away.
You have no reliable tracking
Impossible to know which campaigns generate sales and which are useless. Your pixel is poorly installowd, your Google Analytics is not configured, and you make decisions blindly. Without data, no optimization is possible.
Your CPA is too high
The cost of acquiring a client keeps increasing. Your margins are shrinking, and you wonder whether advertising is still profitable for your business. The problem isn't advertising — it's the way your campaigns are managed.
Your brandmpaigns are never optimized
You launched campaigns weeks, maybe months ago, and nobody touches them. The same ads run non-stop, bids are not adjusted, and performance degrades day after day. A campaign without optimization is a campaign that dies.
You depend on a single platform
Your entire budget goes on Google Ads or Facebook, and you have never tested other channels. The day the algorithm changes or costs rise, you are trapped. Diversification is not a luxury — it is a strategic necessity.
WE DON'T MANAGE CAMPAIGNS.
WE BUILD YOUR ROI MACHINE.
At Pirabel Labs, we don't settle for launching ads and waiting. We build a complete advertising system: from strategic targeting to creative, from tracking to daily optimization. Every decision is guided by data, every euro is tracked and justified.
Our method relies on three pillars: flawless tracking to measure every conversion, creatives that capture attention and trigger action, and continuous optimization that drives your CPA down week after week. We leave nothing to chance.
We manage more than 2 million euros in advertising budget for our clients. Each campaign benefits from our accumulated experience across dozens of sectors. You receive transparent reporting with the metrics that matter: ROAS, CPA, cost per lead, and generated revenue.
Average ROAS
Budget managed
Average CPA
Client retention
A MULTI-PLATFORM STRATEGY TO MAXIMIZE YOUR RESULTS
Each advertising platform has its own specificities. We master them all to build the perfect mix suited to your business and your audience.
Google Ads
The essential platform for capturing prospects actively searching for your products or services. Search, Shopping, Display, YouTube — we master every format to position you at the right moment, in front of the right person, with the right message. Our Google Partner certifications guarantee management at the highest standards.
- check_circle Campaigns Search & Shopping
- check_circle YouTube Ads & Display
- check_circle Performance Max & Smart Bidding
- check_circle Dynamic remarketing
- check_circle Advanced tracking (GA4, GTM, offline conversions)
- check_circle Google Partner certification
Meta Ads (Facebook & Instagram)
The power of behavioral and demographic targeting at the service of your growth. Create demand, retarget your visitors, and turn scrollers into buyers. Our creatives are designed to stop the thumb and trigger action.
- check Campaigns acquisition & retargeting
- check Creatives video & carrousel
- check Audiences lookalike & custom
- check Dynamic catalog (e-commerce)
TikTok Ads
The platform with the most competitive costs for reaching 18-35 year olds. Native and immersive formats that generate massive engagement and conversions at unbeatable CPMs. We create authentic content that performs in the feed.
- check In-Feed Ads & Spark Ads
- check UGC-style creation
- check Ciblage par interets & comportements
- check TikTok Shop integration
LinkedIn Ads
The secret weapon of B2B. Target decision-makers by job title, company, sector and company size. Generate qualified leads and position your brand in front of the professionals who matter. The CPA is higher, but the lead quality is incomparable.
- check Sponsored Content & InMail
- check Native Lead Gen Forms
- check ABM (Account-Based Marketing)
- check Website visitor retargeting
HOW WE TURN YOUR BUDGET INTO GROWTH
A data-drivin 5-step process that guarantees measurable results at each phase. Nothing is left to chance.
Audit & Strategy
We analyze your comptes existants, your market, your competitors and your data. We identify the opportunites manquees and the fuites de budget. You receive a strategy clear and chiffree.
Week 1Campaign Creation
We build the architecture of your campaigns, write the ads, create the visuals and videos. Tracking is installowd and verified. Every element is designed for performance.
Week 2Launch & A/B Test
On lance the campaigns with variantes strategics. Audiences, creatives, messages — everything is teste for identifier the combinaisons gagnantes the most quickly possible.
Week 3Continuous Optimization
Daily, we adjust bids, cut what doesn't work, and push what performs. Every week, ROAS improves and CPA drops. This is where real value is created.
Month 1-3Scale & Expansion
A fois the campaigns profitables, on passe a l'echelle. Nouveaux canaux, nouvelles audiences, augmentation de budget progressif. Your growth s'accelere de month en month.
OngoingTHE NUMBERS SPEAK FOR THEMSELVES
Average ROAS
Budget managed
Average CPA
Client retention
x4.2
Nebulae Motors
ROAS multipliesd by 4.2 in 3 months thanks to a complete restructuring of Google Shopping and Meta Ads campaigns. Same ad budget, revenue quadrupled.
-62%
Zenith Crypto
Acquisition cost reduced by 62% on LinkedIn Ads. Went from 180 euros per lead to 68 euros thanks to targeting and creative optimization.
+520%
Arcane Paris
Number of leads multipliesd by 5 by switching from in-house management to our team. Monthly budget of 3,000 euros generating 45,000 euros in revenue.
WHAT OUR CLIENTS SAY
"We were wasting 4,000 euros per month on Google Ads without realizing it. Pirabel Labs restructured our campaigns and our ROAS went from 1.2 to 4.8 in two months. The same budget, four times the results."
Sophie L.
Directrice E-commerce, Mode
ROAS x4"They opened our eyes to TikTok Ads. We thought it was for teenagers. Result: our cost per lead is 3 times cheaper than on Facebook, and the quality is there."
Karim B.
CEO, Online Training
-67% CPA"Our LinkedIn Ads campaign was generating 2 leads per week. After Pirabel Labs stepped in, we went to 12 qualified leads per week with the same budget. The difference is expertise."
Marc A.
CTO, SaaS B2B
x6 leadsCHOOSE THE PLAN THAT FITS YOU
All our packages include initial setup, complete tracking, creatives and detailed monthly reporting.
Starter
+ 15% of ad spend
- check 1 advertising platform
- check Setup & tracking complete
- check 4 creatives / month
- check Weekly optimization
- check Monthly reporting
Growth
+ 12% of ad spend
- check Everything in Starter +
- check 2-3 advertising platforms
- check 8 creatives / month (photo + video)
- check Daily optimization
- check Continuous A/B testing
- check Dedicated project manager
Premium
For budgets above 10K€/month
- check Everything in Growth +
- check All platforms
- check Unlimited creatives
- check Dedicated account manager
- check 360 multi-channel strategy
MASTER PAID ADVERTISING
Free guides, written by our certified experts, to help you understand and optimize your campaigns.
Google Ads for Beginners: the complete guide (2026)
Everything you need to know to launch your first Google Ads campaigns and get results quickly.
15 min read
Meta Ads: how to maximize your ROI in 2026
Advanced strategies to make Facebook and Instagram your best paid acquisition channels.
12 min read
How to optimize your advertising budget
Concrete methods to reduce your CPA, increase your ROAS and stop wasting your ad budget.
10 min read
Retargeting: advanced strategies to convert more
How to turn your visitors into clients through intelligent remarketing across all platforms.
8 min read
EVERYTHING YOU WANT TO KNOW ABOUT PAID ADVERTISING
What is the minimum budget needed to launch advertising campaigns? expand_more
How long does it take to see results with paid advertising? expand_more
Which advertising platform should I choose for my business? expand_more
How do you measure the ROI of my campaigns? expand_more
Why not manage my campaigns myself? expand_more
Do you also handle the creation of ad visuals and videos? expand_more
What happens if my campaigns are not profitable? expand_more
Can I keep control of my advertising accounts? expand_more
READY TO GET RETURNS ON EVERY EURO?
Request your free advertising audit. We analyze your campaigns and show you how to double your ROAS.
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Wherever you are, we are there. Click on your city to discover our local Paid Advertising services.
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